Bitches Brew – Branding Concept by Wedge & Lever

Bitches Brew – Brand Identity Concept.

San Diego, California based independent design studio Wedge & Lever has created this self-initiated branding project to explore the beer and wine category. Wedge & Lever decided to produce a fictitious brand story combined with historical facts from the Salem witch trials. They integrated the occult theme into all aspects of this dark brand identity.

Bitches Brew - Brand Identity Concept by Wedge & Lever
Bitches Brew – Brand Identity Concept by Wedge & Lever
Bitches Brew - Brand Identity Concept by Wedge & Lever
Bitches Brew – Brand Identity Concept by Wedge & Lever
Bitches Brew - Brand Identity Concept by Wedge & Lever
Bitches Brew – Brand Identity Concept by Wedge & Lever
Bitches Brew - Packaging Design by Wedge & Lever
Bitches Brew – Packaging Design by Wedge & Lever
Bitches Brew - Packaging Design by Wedge & Lever
Bitches Brew – Packaging Design by Wedge & Lever
Bitches Brew - Packaging Design by Wedge & Lever
Bitches Brew – Packaging Design by Wedge & Lever