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How Universal Favourite Built a Universe for Butter Baby

Some brands are choosing a different path. Instead of just selling a product, they are building entire worlds. Consequently, this approach creates valuable intellectual...

Bold Bean Co.’s Packaging Design: A Masterclass in Making a Staple...

How does a simple pantry staple like beans become a celebrated main character? This question is at the heart of the recent Bold Bean...

Beyond Static: Iori Ottmann’s Revolutionary Living Brand Identity

Branding often seeks to create a single, immutable mark. It aims for a symbol that is instantly recognizable and consistent across all applications. But...

Daily Spoon’s New Look: A Lesson in Radical Transparency

Consumers are tired of vague promises and aspirational marketing. Instead, they demand clarity and scientific backing. This is the precise context for Daily Spoon's...

Semiprecious: Where Design Isn’t Just an Element, It’s the Main Event

A new cocktail bar in Denver is challenging the conventional relationship between design and hospitality. Semiprecious, the brainchild of hospitality mavens Mike Capoferri and...

The Perfect Brand Identity Guidelines Presentation Template to Showcase Visual Consistency

A brand's identity is its most valuable asset in a visually saturated market. Consequently, ensuring that identity remains consistent across every touchpoint is not...

Trek Architecture Rebranding: A Masterclass in Minimalist Identity by markiewicz.studio

In the competitive landscape of architecture, a firm's identity is as crucial as the structures it designs. It is the silent language that communicates...

Artea’s Rebranding: How a Lithuanian Bank Forged a Future from its...

In the heart of Lithuania's financial world, a significant evolution is taking place. Šiaulių Bankas, a name synonymous with regional trust for decades, has...

Graphic Design and Branding: How RW&CO. Reinvented Its Identity for a...

In the fashion retail industry, a brand's identity is its most valuable asset. It is the silent conversation held with every customer before they...

The Horizon Line: How MCi Carbon’s Strategic Rebrand Redefined Climate Tech...

In the critical race to decarbonize our planet, how does a company with a profoundly scientific solution tell its story to the world? This...

The Art of Reinvention: How Studio Marcus Kraft Redefined the Zürich...

Rebranding projects always capture our attention. They offer a unique glimpse into strategic design thinking. Specifically, the recent Zürich Card rebranding by Studio Marcus...

Logo Design and Branding by Holman Design for i-Thrive

Beyond the Arrow: How i-Thrive's Logo Design Redefined Healthspan Branding The modern wellness industry is moving beyond quick fixes and toward a more profound goal:...