Art direction, photographic direction as well as communication, brand, print, web and graphic design by Vivien Bertin for the young fashion brand Clinique Vestimentaire.

Vivien Bertin is an art director, graphic designer, and illustrator who lives and works in Paris, France. After 4 years in a French creative agency, he’s currently working as a freelance graphic designer. The creative mind was recently commissioned to work on a new brand identity for the young fashion brand, Clinique Vestimentaire.

The brand offers an alternative fashion concepts to the contemporary textile industry. Vivien Bertin was tasked to create a visual experience that accompanies the young brand through a global artistic direction including the creation of a simple and minimalist logo as well as photographic direction, communication design for any type of media. Below you can see the sophisticated result of his work. For more, please have a look at his website.

Brand guidelines.
Brand guidelines.
Clinique Vestimentaire – young fashion brand.
Clinique Vestimentaire, a young fashion brand.
Printed collateral.
Printed collateral.
The brand identity reflects the modern style of the fashion brand.
The brand identity reflects the modern style of the fashion brand.
Clinique Vestimentaire corporate identity.
Clinique Vestimentaire corporate identity.
Printed matters.
Printed matters.
Presentation of the collection.
Presentation of the collection.
Web and mobile design.
Web and mobile design.

All images © by Vivien Bertin. Feel free to find more inspiring work in our popular Graphic Design, Branding, and Web Design categories. On WE AND THE COLOR you can see a handpicked selection of highly professional work created by top designers and studios from all over the world.

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