Pleno – Restaurant Identity by Futura

Pleno, an Art Deco inspired restaurant identity.

Futura, a Monterrey, Mexico based independent design studio has created this fresh and colorful restaurant identity for Pleno. The restaurant is situated in the center of Colonia Condesa, in Mexico City. Pleno is a place that invites its guests to stay, relax and enjoy a delicious meal as well as the unique and cozy atmosphere.

The restaurant provides an Art Deco inspired visual experience that fits perfectly with the rest of the neighborhood. Futura added a touch of modernism to this restaurant identity in order to develop a contemporary look and feel. The work of the creative team included the design of a distinctive logotype as well as a stationery set, business cards, a range of packaging, some promotional items, and all additional printed matters.

The Pleno logotype.
The Pleno logotype.
Pleno - restaurant identity by Futura.
Pleno – restaurant identity by studio Futura.
Restaurant food visuals.
Restaurant food visuals.
Business card design by Futura Mx.
Business card design by studio Futura.
Stationary set of Pleno, a restaurant located in the heart of Colonia Condesa, in Mexico City.
Stationery set of Pleno, a restaurant located in the heart of Colonia Condesa, in Mexico City.
The menu.
The menu.
Food bag packaging.
Food bag packaging.
Tote Bag.
Tote Bag.

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