A unique and playful brand experience created by Mariela Mezquita for event agency Caudal.
Located in Mexico City, Caudal is a creative firm specializing in a variety of events as well as community and cultural activations. Their young team consists of 11 highly motivated members asked Mariela Mezquita to create a unique and playful brand design. The Mexican graphic designer came up with a solution that is highly flexible and adaptable. The logo draws inspiration from modern architecture in order to visualize a trail that connects people with the time and certain places. Mariela used various types of paper in different combinations along with 5 custom-made illustrations. Just scroll down to see the following images or visit Mariela Mezquita’s website to find more of her creative work.
All images © by Mariela Mezquita. Do not hesitate to find more inspiring work in our popular Graphic Design and Branding categories. On WE AND THE COLOR, we feature the creative work of talented graphic designers and leading studios from around the globe.