Student Work: Visual identity concept including branding, graphic design, print and web design for Canadian Ski Museum.
Eliane Cadieux from Montreal, Canada created this work as a final student project. Her task was to develop a matching visual identity concept for the Canadian Ski Museum (Musée du ski Canadien), which is located in Ottawa. The work included the creation of a detailed branding strategy as well as the entire graphic design for print and web.
Her approach was to create a visual identity concept that reflects the traditional heritage and the connection to Canada’s beautiful nature and mountains. The selection of images consists of different promotional materials, a stationery set, business cards, an informative brochure design, and a website concept. It’s a very successful work based on uniform and appropriate design elements.