Check out this minimalist brand identity concept that was created by Un Barco for a cycling-friendly coffee shop.

In the cycling world, a brevet designates a long-distance ride in which a specified distance has to be ridden within a certain period of time. This riding style is called Allure Libre in French. A brevet is expressly not a race.

Inspired by this term, Un Barco studio created a new concept of a healthy and cycling-friendly coffee shop. Below you can see a few images. For more, please visit Un Barco’s website or follow them on Behance.

Brevet cycling coffee shop branding by Un Barco
Brevet cycling coffee shop branding by Un Barco
Brevet cycling coffee shop branding by Un Barco
Brevet cycling coffee shop branding by Un Barco

All images © by Un Barco. Check out other inspiring work in the Graphic Design and Branding categories.

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