Art Direction, Graphic Design, and Visual Identity by atelier Irradié for the new media Leather Fashion Design.

I am truly in love with this brand identity developed by atelier Irradié for the new media Leather Fashion Design. The French multidisciplinary studio was responsible for the overall art direction, graphic design, and brand developed. The result is a versatile visual experience based on abstract graphics along with straightforward forms and modern typography. Just see it for yourself. For more of atelier Irradié’s creative work, please visit their website or check out the outstanding portfolio on Behance.

Art Direction, Graphic Design, and Visual Identity by Atelier Irradié for the new media Leather Fashion Design
Art Direction, Graphic Design, and Visual Identity by Atelier Irradié for the new media Leather Fashion Design
Art Direction, Graphic Design, and Visual Identity by Atelier Irradié for the new media Leather Fashion Design
The stationery syste
Art Direction, Graphic Design, and Visual Identity by Atelier Irradié for the new media Leather Fashion Design
Posters on a wall.
Art Direction, Graphic Design, and Visual Identity by Atelier Irradié for the new media Leather Fashion Design
Business Cards
Art Direction, Graphic Design, and Visual Identity by Atelier Irradié for the new media Leather Fashion Design
These abstract shapes serve as key visuals along the entire brand identity.
Art Direction, Graphic Design, and Visual Identity by Atelier Irradié for the new media Leather Fashion Design
Art Direction, Graphic Design, and Visual Identity by Atelier Irradié for the new media Leather Fashion Design
Art Direction, Graphic Design, and Visual Identity by Atelier Irradié for the new media Leather Fashion Design
Art Direction, Graphic Design, and Visual Identity by Atelier Irradié for the new media Leather Fashion Design
Art Direction, Graphic Design, and Visual Identity by Atelier Irradié for the new media Leather Fashion Design
Graphic design
Art Direction, Graphic Design, and Visual Identity by Atelier Irradié for the new media Leather Fashion Design
Modern typography
Art Direction, Graphic Design, and Visual Identity by Atelier Irradié for the new media Leather Fashion Design
Some branding materials.

All images © by Atelier Irradié. Are you addicted to lovely stationery? Just have a look here.