FRO FRO™ – Brand Development by Bravo

Identity and packaging design by studio Bravo for FRO FRO™, a new ice cream cookie brand.

Here comes a delicious brand and packaging design created by studio Bravo. Their creative team was commissioned to develop a unique visual experience for a new ice cream cookie brand called FRO FRO™. Sold primarily in supermarkets, Bravo’s creative team was tasked to create a design solution that stands out on the shelf amongst established brands such as Häagen-Dazs, Ben & Jerry’s, and others. Find more images and information below.

Tempting brand visuals.
Tempting brand visuals.

Bravo’s creative team has created a new ice cream cookie brand that feels reliable but yet provocative at the same time. The short and concise brand name has been chosen to create a lasting impression. The “cheeky” packaging design combines simply typography with tempting images. A few examples can be found below. For those of you who want to see more of Bravo’s graphic work, please visit their website here: bravo.rocks

FRO FRO™ – Logo development by studio Bravo.
FRO FRO™ – Logo development by studio Bravo.
Delicious ice cream cookie.
Delicious ice cream cookie.
Simple yet catchy brand and packaging design.
Simple yet catchy brand and packaging design.
Already the packaging design makes appetite.
Already the packaging design makes appetite.
FRO FRO™ mini logo version.
FRO FRO™ mini logo version. The logotype is based on a handmade look.
Packaging proposal for the mini ice cream cookie.
Packaging proposal for the mini ice cream cookie.

All images © by Bravo. Are you hungry for more? If so, then check out more inspiring work on WE AND THE COLOR. Our Branding, Packaging and Graphic Design categories are packed with lots of amazing projects realized by some of the world’s best graphic designers and branding studios.

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