Swiss Studio Gambetta has developed a clean bar and restaurant brand identity for Tartares & co.
Gambetta is a Swiss design studio led by Benoit Dumont and Franco Szymanski. The two designers were asked to develop the new brand identity for Tartares & co, a bar and restaurant in Geneva, Switzerland. Besides the entire branding concept, their work included the storefront design, a stationery set, various printed collateral, and the design for a new responsive website. The result of their work is a very minimalist graphic solution.
![Tartares & co – logo concept designed by Swiss studio Gambetta. Tartares & co – logo concept designed by Swiss studio Gambetta.](http://weandthecolor.com/wp-content/uploads/2015/10/1-Tartares-co-logo-concept-designed-by-Swiss-studio-Gambetta-600x400.jpg)
![Alternative logotype version in full text. Alternative logotype version in full text.](http://weandthecolor.com/wp-content/uploads/2015/10/2-Alternative-logotype-version-in-full-text-600x400.jpg)
![These are the branding guidelines with corporate typeface and graphic elements. These are the branding guidelines with corporate typeface and graphic elements.](http://weandthecolor.com/wp-content/uploads/2015/10/3-These-are-the-branding-guidelines-with-corporate-typeface-and-graphic-elements-600x400.png)
![Food graphics developed for the brand identity. Food graphics developed for the brand identity.](http://weandthecolor.com/wp-content/uploads/2015/10/4-Food-graphics-developed-for-the-brand-identity-600x400.jpg)
![The restaurant menu. The restaurant menu.](http://weandthecolor.com/wp-content/uploads/2015/10/5-The-menu-600x400.jpg)
![Signage at the bar window. Signage at the bar window.](http://weandthecolor.com/wp-content/uploads/2015/10/6-Signage-at-the-bar-window-600x400.jpg)
![Tartars & co is a bar and restaurant in Geneva, Switzerland. Tartars & co is a bar and restaurant in Geneva, Switzerland.](http://weandthecolor.com/wp-content/uploads/2015/10/7-Tartars-co-is-a-bar-and-restaurant-in-Geneva-Switzerland-600x400.jpg)
![A bar and restaurant in Geneva, Switzerland. A bar and restaurant in Geneva, Switzerland.](http://weandthecolor.com/wp-content/uploads/2015/10/8-A-bar-and-restaurant-in-Geneva-Switzerland-600x400.jpg)
![T-shirt with logo print. T-shirt with logo print.](http://weandthecolor.com/wp-content/uploads/2015/10/9-T-shirt-with-logo-print-600x400.jpg)
![The home page of the website is based on simple black and white. The home page of the website is based on simple black and white.](http://weandthecolor.com/wp-content/uploads/2015/10/10-The-home-page-of-the-website-is-based-on-simple-black-and-white-600x400.jpg)
![The website uses clean graphics and images of tasty food. The website uses clean graphics and images of tasty food.](http://weandthecolor.com/wp-content/uploads/2015/10/11-The-website-uses-clean-graphics-and-images-of-tasty-food-600x400.jpg)
![The website also includes a map of Geneva. The website also includes a map of Geneva.](http://weandthecolor.com/wp-content/uploads/2015/10/12-The-website-also-includes-a-map-of-Geneva-600x400.jpg)
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