Press box design by lundgren+lindqvist for fashion brand Elvine’s Spring/Summer 2015 Shanghai collection.
For the Spring/Summer 2015 collection, fashion brand Elvine decided to collaborate with a group of local creatives from Shanghai to create a jacket, tailored for the city of Shanghai. This initial concept quickly grew to a full fashion collection.
The Swedish design studio lundgren+lindqvist was commissioned to develop a press box including diverse promotion materials and a campaign site. They designed embossed black boxes, filled with typical things from Shanghai. Amongst other items, lundgren+lindqvist designed swing tags for the Shanghai jacket as well as a set of cards, containing information about the jacket. The 800 swing tags were assembled and sealed by hand. For further information about this or other work by lundgren+lindqvist, please visit their website: www.lundgrenlindqvist.se
