Branding and Package Design Inspiration.
Brand company Hornall Anderson was commissioned by Craft Brew Alliance to develope a suitable visual identity and packaging design for the launch of Omission, a handcrafted gluten free pale ale and lager. The creative team of Hornall Anderson developed the slogan: “it isn’t just what we took out, it’s what we left in”. They also created some funny illustrations that emphasize the removal of gluten.
via thedieline