A brand and packaging design case study by graphic design studio Menta for skincare line Casa Selva.

Menta is a Mexican graphic design studio that celebrates simplicity with a touch of nostalgia. In 2019, the creative team was asked to work on a new brand identity and packaging series for Casa Selva, a skincare line inspired by the old city of Tulum and its lush jungle botanicals. Their aim is to elevate the daily ritual of self-care with pure ingredients.

Graphic design studio Menta designed a bespoke logotype where air and open space play graciously around each letter. They redesigned a symbol that features a sophisticated palm tree for Casa Selva, which is also a monogram that is used in selected pieces. Just have a look at the images below. For more, please visit Menta’s website.

Brand and packaging design created by graphic design studio Menta for the skincare line Casa Selva.
Brand and packaging design created by graphic design studio Menta for the skincare line Casa Selva.
Brand and packaging design created by graphic design studio Menta for the skincare line Casa Selva.
Brand and packaging design created by graphic design studio Menta for the skincare line Casa Selva.

All images © by graphic design studio Menta. Do not hesitate to browse through our Graphic Design, Packaging, and Branding categories to find other inspiring work.

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