A brand and packaging design case study by graphic design studio Menta for skincare line Casa Selva.
Menta is a Mexican graphic design studio that celebrates simplicity with a touch of nostalgia. In 2019, the creative team was asked to work on a new brand identity and packaging series for Casa Selva, a skincare line inspired by the old city of Tulum and its lush jungle botanicals. Their aim is to elevate the daily ritual of self-care with pure ingredients.
Graphic design studio Menta designed a bespoke logotype where air and open space play graciously around each letter. They redesigned a symbol that features a sophisticated palm tree for Casa Selva, which is also a monogram that is used in selected pieces. Just have a look at the images below. For more, please visit Menta’s website.




All images © by graphic design studio Menta. Do not hesitate to browse through our Graphic Design, Packaging, and Branding categories to find other inspiring work.