Zuri Travel – Corporate Identity by Republika Kreatywna

Corporate identity for non-network travel agency Zuri Travel.

Creative advertising agency Republika Kreatywna from Poznań, Poland was commissioned to develop a suitable corporate identity concept for Zuri Travel, a non-network travel agency focusing on cognitive and cultural tourism for a more demanding and conscious tourist. The agency offers expeditions to the most inaccessible corners of the globe: from the North Pole to Nepal and Polynesia as well as trips around the world within 10 days.

Republika Kreatywna’s creative work included the development of a sophisticated branding concept, which consists of a suitable brand name, logo design, a unique corporate identity, stationery, communication design, and a website. From the early beginning, the basic premise of this project was to cut off from the stereotypical symbolism (sun, water, palms, and aircraft) that has dominated the travel industry. To emphasize the specialization of this travel agency and nature of its offer, Republika Kreatywna designed a corporate identity that includes colors and ethnic motifs of different cultures.

Zuri Travel - corporate identity by Republika Kreatywna
Zuri Travel – corporate identity by Republika Kreatywna
Zuri Travel - logo design by Republika Kreatywna
Zuri Travel – logo design by Republika Kreatywna
Zuri Travel - envelopes and business cards by Republika Kreatywna
Envelopes and business card design for a travel agency
Zuri Travel - visual identity by Republika Kreatywna
Travel agency identity by Republika Kreatywna
Zuri Travel - communication design by Republika Kreatywna
Communication design by Republika Kreatywna
Zuri Travel - web design by Republika Kreatywna
Travel website design by Republika Kreatywna
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