The Nordic – Scandinavian Food Truck Identity by Alexandre Pietra

The Nordic – Visual identity system by Swiss graphic designer Alexandre Pietra for a Scandinavian food truck.

Alexandre Pietra is a young, talented graphic designer based in Montreux, Switzerland. He recently finished this visual identity system for The Nordic, a Scandinavian food truck.

They offer salty and sweet smørrebrøds (open sandwiches). Alexandre Pietra has created a visual identity that provides a simple and clean appearance. For more, please visit his portfolio on Behance.

The Nordic - Scandinavian food truck identity by Alexandre Pietra.
The Nordic – Scandinavian food truck identity by Alexandre Pietra.
The modern logotype is based on simplicity and clean geometric shapes.
The modern logotype is based on simplicity and clean geometric shapes.
Steps of logo inspiration.
Steps of logo inspiration.
The logo is based on strict graphic design.
The logo is based on strict graphic design.
AW Conqueror Sans Light is the corporate typeface.
AW Conqueror Sans Light is the corporate typeface.
The color palette.
The color palette.
Business and bonus cards - all in one.
Business and bonus cards – all in one.
Some printed matters of the visual identity system.
Some printed matters of the visual identity system.
Brand and print design by Swiss graphic designer Alexandre Pietra for The Nordic, a Scandinavian Food Truck.
Brand and print design by Swiss graphic designer Alexandre Pietra for The Nordic, a Scandinavian Food Truck.
Food packaging.
Food packaging.
Beverage cup
Beverage cup
Coffe cups with carrier system.
Coffe cups with carrier system.
Bags
Bags
Menu
Menu
Menu - big
Menu – big
The Nordic food truck.
The Nordic food truck.

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