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Graphic Fest: Spot-on Identity for Festivals and Fairs, a book recommendation for brand experts and graphic designers.
Brand and identity design is the key to visually transport the entire experience of a festival or fair. It’s important that the graphic design concept of the identity conveys emotions and energy while visualizing the event’s topic to attract the right crowd. Based on a high-quality selection of modern graphic design solutions, Graphic Fest is a book by publishing house Viction:ary that showcases several event identities on a total number of 256 pages. These successful and distinctive identities masterfully express the essence of each respective festival and fair in different ways. Ranging from logo design and typography to various environmental settings and fully customized applications, the book is an inspiring resource for every brand expert and graphic designer to bring events to life.
Below you can find a few images of the book. For those of you who want to purchase this inspiring resource of festival identities, just click on the following link.
All image courtesy of Viction:ary. Visit our recommended Book category to find more literature for graphic designers and the entire creative industry.
I bought the book only two weeks ago and can highly recommend it.