De La Mer – Neighbourhood Fish Market Branding

Branding and interior design by Gladstone Media for De La Mer, a neighbourhood fish market in Toronto, Canada.

Gladstone Media is a Toronto-based boutique-style multimedia design and production house: a fusion of a traditional advertising agency, design firm, and commercial production shop.

The team of Gladstone Media was asked to create the brand identity and interior design for De La Mer, a neighbourhood fish market in Toronto, Canada, with a large selection of organic, naturally raised, sustainably caught and farmed, fresh seafood and fish options. Their aim was to create a classic yet modern visual language. Classic literary quotes were featured on the walls and windows with hand-lettered, vintage-style typography. You can get further information on Gladstone Media here.

Branding and interior design by Gladstone Media for De La Mer, a neighbourhood fish market in Toronto, Canada.
Branding and interior design by Gladstone Media for De La Mer, a neighbourhood fish market in Toronto, Canada.
De La Mer is a neighbourhood fish market in Toronto, Canada, with a large selection of organic, naturally raised, sustainably caught and farmed, fresh seafood and fish options.
De La Mer is a neighbourhood fish market in Toronto, Canada, with a large selection of organic, naturally raised, sustainably caught and farmed, fresh seafood and fish options.
The mosaic for the floor has been designed in an elaborate and meticulous work.
The mosaic for the floor has been designed in an elaborate and meticulous work.
Also the letterings at the walls and windows were drawn by hand.
Also the letterings at the walls and windows were drawn by hand.
A lettering with a quote on an inner wall of the store.
A lettering with a quote on an inner wall of the store.
The lovely designed store interior.
The lovely designed store interior.
The business card design.
The business card design.
The storefront signage.
The storefront signage.
De La Mer – the neighbourhood fish market in Toronto, Canada.
De La Mer – the neighbourhood fish market in Toronto, Canada.