For Cara de Vaca, Anagrama Studio developed a brand identity and website that harmoniously guides the Mexican gastronomic proposal and restaurant experience.

Located in Monterrey, Nuevo León, Cara de Vaca is a warm illuminated place that celebrates fire cooking, natural wine, and classic drinks. Anagrama Studio created a brand identity that captures the lighthearted spirit of Monterrey’s popular culture through the brand’s typography, phrases, and winks.

The logo design is based on a mix of fonts inspired by business signs in downtown Monterrey in which owners make their own posters and advertising pieces. In addition, they created a typeface originating from the need to make lockups for social media while highlighting specific words.

Below you can see a few images of the project. For more and other projects, please have a look at Anagrama Studio’s website or follow them on Behance.

Cara de Vaca branding by Anagrama Studio
Cara de Vaca branding by Anagrama Studio
Cara de Vaca branding by Anagrama Studio
Cara de Vaca branding by Anagrama Studio
Cara de Vaca branding by Anagrama Studio
Cara de Vaca branding by Anagrama Studio
Cara de Vaca branding by Anagrama Studio
Cara de Vaca branding by Anagrama Studio
Cara de Vaca branding by Anagrama Studio
Cara de Vaca branding by Anagrama Studio
Cara de Vaca branding by Anagrama Studio
Cara de Vaca branding by Anagrama Studio
Cara de Vaca branding by Anagrama Studio

All images © by Anagrama Studio. Feel free to browse through our Graphic Design and Branding categories to find more inspiring work.

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