A new brand identity based on iconography created by James Eccleston for the bike and coffee shop Stokey Spokes.
James Eccleston is a graphic designer and art director who currently lives and works in Madrid, Spain. He mainly specializes in branding projects for international clients from different business sectors. His aim is to make businesses more profitable through intuitive design solutions. This maintains a right mix of aesthetics and functionality.
The Madrid based designer was recently hired to develop a brand identity for the north London bike and coffee shop, Stokey Spokes. His branding solution is mainly based on simple and clean iconography as well as a variety of colors. James Eccleston’s graphic work included a logo, an icon set, a new website, some printed collateral including business cards, letterheads, and hang tags. In addition, he designed some promotional items like posters and bags. Below you can see the result.
You can visit James Eccleston’s website or check out more graphic design and branding projects created by other agencies and designers on WE AND THE COLOR.
