LIMPID Skis – Logo and Brand Identity

LIMPID Skis – Logo design and rebranding by Paolo Pettigiani.

Paolo Pettigiani, a Turin, Italy based photographer and graphic design student has created this rebranding concept for LIMPID Skis, a Switzerland based company specializing in handcrafted skis.

Their custom products have been developed by enthusiasts for enthusiasts. The company’s handcrafted skis are intended to correspond to individual needs and dreams. With care and ecology in mind, LIMPID Skis’s products are entirely manufactured in Switzerland.

Paolo Pettigiani was responsible for the new logo design, the creation of the entire rebranding concept, printed collateral, and a responsive website.

LIMPID Skis - Logo design and rebranding by Paolo Pettigiani.
LIMPID Skis – Logo design and rebranding by Paolo Pettigiani.
Swiss handcrafted skis - simple and clean design.
Swiss handcrafted skis – simple and clean design.
The new logotype of the company.
The new logotype of the company.
Some brand applications.
Some brand applications.
The new responsive website.
The new responsive website.