Home Design Branding Sugar Deli Food Center – Branding and Packaging Concept by Fred Carriedo

Sugar Deli Food Center – Branding and Packaging Concept by Fred Carriedo

Stunning Brand and Package Design.

San Francisco, California-based graphic designer Fred Carriedo created this beautiful brand and package redesign concept for Sugar Deli, a food center in New York City.

Sugar Deli Food Center – Identity Design by Fred Carriedo

Sugar Deli Food Center – Brand Design by Fred Carriedo

Sugar Deli Food Center – Branding by Fred Carriedo

Sugar Deli Food Center – Visual Identity Design by Fred Carriedo

Sugar Deli Food Center – Identity Design by Fred Carriedo

Sugar Deli Food Center – Corporate Identity by Fred Carriedo

Sugar Deli Food Center – Packaging Design by Fred Carriedo

Sugar Deli Food Center – Package Design by Fred Carriedo

“The final project for my Package Design 2 class. We were asked to redesign a line of products for a deli that included cold meats, to-go containers, and specialty store items. I chose to redesign the Sugar Deli Food Center in New York and work with a modernized picnic concept based on the “Now Serving No.” tickets you often see in delicatessens. Each items carries a unique number with a description of the item on the label.”