Mexican BBQ Restaurant Identity.
Graphic design and branding agency Anagrama was commissioned to develop the brand identity and packaging for Santa Cruz, a quick service Mexican BBQ restaurant located in Santa Catarina, Mexico. The extraordinary construction of the building was designed by architect Eiji Hayakawa. The handwritten logotype and the complete design reflects the careful and traditional food making process of Santa Cruz.
![Santa Cruz - Mexican BBQ Restaurant - Packaging Design by Anagrama Santa Cruz - Mexican BBQ Restaurant - Packaging Design by Anagrama](http://weandthecolor.com/wp-content/uploads/2013/04/Santa-Cruz-Mexican-BBQ-Restaurant-Packaging-Design-by-Anagrama.jpg)
![Santa Cruz - Mexican BBQ Restaurant - Brand Identity by Anagrama Santa Cruz - Mexican BBQ Restaurant - Brand Identity by Anagrama](http://weandthecolor.com/wp-content/uploads/2013/04/Santa-Cruz-Mexican-BBQ-Restaurant-Brand-Identity-by-Anagrama.jpg)
![Santa Cruz - Mexican BBQ Restaurant - Stationery Design by Anagrama Santa Cruz - Mexican BBQ Restaurant - Stationery Design by Anagrama](http://weandthecolor.com/wp-content/uploads/2013/04/Santa-Cruz-Mexican-BBQ-Restaurant-Stationery-Design-by-Anagrama.jpg)
![Santa Cruz - Mexican BBQ Restaurant - Bottle Design by Anagrama Santa Cruz - Mexican BBQ Restaurant - Bottle Design by Anagrama](http://weandthecolor.com/wp-content/uploads/2013/04/Santa-Cruz-Mexican-BBQ-Restaurant-Bottle-Design-by-Anagrama.jpg)
![Santa Cruz - Mexican BBQ Restaurant - Identity by Anagrama Santa Cruz - Mexican BBQ Restaurant - Identity by Anagrama](http://weandthecolor.com/wp-content/uploads/2013/04/Santa-Cruz-Mexican-BBQ-Restaurant-Identity-by-Anagrama.jpg)
![Santa Cruz - Mexican BBQ Restaurant - Interior Santa Cruz - Mexican BBQ Restaurant - Interior](http://weandthecolor.com/wp-content/uploads/2013/04/Santa-Cruz-Mexican-BBQ-Restaurant-Interior.jpg)
![Santa Cruz - Quick Service Mexican BBQ Restaurant Santa Cruz - Quick Service Mexican BBQ Restaurant](http://weandthecolor.com/wp-content/uploads/2013/04/Santa-Cruz-Quick-Service-Mexican-BBQ-Restaurant.jpg)