Branding by graphic design studio Forth + Back for Possible, an event and live performance design consultancy.
Here comes another outstanding branding project realized by LA-based graphic design studio Forth + Back for Possible, an event and live performance design consultancy specializing in content creation for some of the world’s biggest brands and personalities. They already worked with a broad range of voices, from musicians like Paul McCartney all the way to major events such as the Super Bowl and the Democratic National Convention. Forth + Back was commissioned to help with adapting Possible’s technical rigor and high-level sophistication into a new brand identity that visually communicates the same level as their first-class clientele. Please read more below the following image.
![Branding by graphic design studio Forth + Back for Possible, an event and live performance design consultancy.](https://i0.wp.com/weandthecolor.com/wp-content/uploads/2020/11/1-Branding-by-graphic-design-studio-Forth-Back-for-Possible-an-event-and-live-performance-design-consultancy.jpg?resize=696%2C348&ssl=1)
In collaboration with Tenant Studio, they developed a custom typeface consisting of three styles including Line, Regular, and Stencil. The letters are based on the idea of transformation and the concept of translating two-dimensional ideas into a three-dimensional environment. The newly designed visual identity was then systematically implemented across a varying arrangement of printed collateral as well as studio environments and industry level production items.
![Branding by graphic design studio Forth + Back for Possible, an event and live performance design consultancy.](https://i0.wp.com/weandthecolor.com/wp-content/uploads/2020/11/2-Branding-by-graphic-design-studio-Forth-Back-for-Possible-an-event-and-live-performance-design-consultancy.jpg?resize=696%2C696&ssl=1)
![Branding by graphic design studio Forth + Back for Possible, an event and live performance design consultancy.](https://i0.wp.com/weandthecolor.com/wp-content/uploads/2020/11/3-Branding-by-graphic-design-studio-Forth-Back-for-Possible-an-event-and-live-performance-design-consultancy.jpg?resize=696%2C447&ssl=1)
![Branding by graphic design studio Forth + Back for Possible, an event and live performance design consultancy.](https://i0.wp.com/weandthecolor.com/wp-content/uploads/2020/11/4-Branding-by-graphic-design-studio-Forth-Back-for-Possible-an-event-and-live-performance-design-consultancy.jpg?resize=696%2C447&ssl=1)
![Branding by graphic design studio Forth + Back for Possible, an event and live performance design consultancy.](https://i0.wp.com/weandthecolor.com/wp-content/uploads/2020/11/5-Branding-by-graphic-design-studio-Forth-Back-for-Possible-an-event-and-live-performance-design-consultancy.jpg?resize=696%2C671&ssl=1)
![Branding by graphic design studio Forth + Back for Possible, an event and live performance design consultancy.](https://i0.wp.com/weandthecolor.com/wp-content/uploads/2020/11/6-Branding-by-graphic-design-studio-Forth-Back-for-Possible-an-event-and-live-performance-design-consultancy.jpg?resize=696%2C392&ssl=1)
![Branding by graphic design studio Forth + Back for Possible, an event and live performance design consultancy.](https://i0.wp.com/weandthecolor.com/wp-content/uploads/2020/11/7-Branding-by-graphic-design-studio-Forth-Back-for-Possible-an-event-and-live-performance-design-consultancy.jpg?resize=696%2C392&ssl=1)
![Branding by graphic design studio Forth + Back for Possible, an event and live performance design consultancy.](https://i0.wp.com/weandthecolor.com/wp-content/uploads/2020/11/10-Branding-by-graphic-design-studio-Forth-Back-for-Possible-an-event-and-live-performance-design-consultancy.jpg?resize=696%2C392&ssl=1)
![Branding by graphic design studio Forth + Back for Possible, an event and live performance design consultancy.](https://i0.wp.com/weandthecolor.com/wp-content/uploads/2020/11/8-Branding-by-graphic-design-studio-Forth-Back-for-Possible-an-event-and-live-performance-design-consultancy.jpg?resize=696%2C382&ssl=1)
![Branding by graphic design studio Forth + Back for Possible, an event and live performance design consultancy.](https://i0.wp.com/weandthecolor.com/wp-content/uploads/2020/11/9-Branding-by-graphic-design-studio-Forth-Back-for-Possible-an-event-and-live-performance-design-consultancy.jpg?resize=696%2C522&ssl=1)
All images © by Forth + Back. Do not hesitate to check out other inspiring projects in our Graphic Design and Branding categories.
Subscribe to our newsletter!