Branding, graphic and web design by studio Blok for F32.
Blok is a Toronto, Ontario, Canada based creative studio specializing in brand experiences for both small and large businesses. They also create refined packaging solutions, installations as well as editorial and exhibit design.
Their creative team was commissioned to develop the overall brand identity including all printed matters and a new responsive website for f32, a highly respected trend-watching company located in Los Angeles, California. Their aim is to find the next artists and brands that will shape our culture or create new trends.
Studio Blok’s work included the naming as well as a complete branding concept to express the company’s vision. The brand name draws inspiration from the camera setting that offers the widest possible depth of field. The design offers a subtle color scheme and a refined finishing based on highly contemporary aesthetics. F32’s new website uses a responsive layout that looks great on any device. Check out the following images or have a look at Blok’s website to see more of their creative work.










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