Graphic design and brand development by Vater Lin Miro for hairdresser Smukke.

Lucas Doerre and Marius Sperlich of studio Vater Lin Miro were responsible for this beautiful and outstanding corporate design. From naming up to the full brand experience, the Berlin, Germany based studio has closely worked with the client to take on the foundation and development of the hairdresser Smukke. Influenced by tradition and art, the result offers a timeless visual experience. First of all, Lucas Doerre and Marius Sperlich have developed a grid system, which is individually adaptable. It consists of six boxes referring to the number of letters of the brand name ‘Smukke’. The pattern is adaptable to every format.

Some images of the corporate design can be found below. For those of you who want to see more of Vater Lin Miro’s creative work, please have a look at the studio website.

Smukke - hairdresser branding by Vater Lin Miro.
Smukke – hairdresser branding by Vater Lin Miro.
Signage outside the studio.
Signage outside the studio.
Signage
Signage
Appointment cards.
Appointment cards.
Business cards.
Business cards.
Business cards.
Business cards.
Printed matters.
Printed matters.
Vouchers.
Vouchers.

All images © by German studio Vater Lin Miro. Do not hesitate to find more inspiring work on WE AND THE COLOR. Our Graphic Design and Branding categories include a handpicked selection of highly professional projects developed by some of the best designers and studios from around the globe.