Brand identity design by Menta for Red Lychee, a Polish clothing line.
Today I want to show you another great identity design developed by Mexican branding and illustration studio, Menta. The Guadalajara, Mexico based studio was asked to create a brand identity for Red Lychee, a polish clothing line specializing in coats and winter apparel. Their high quality clothes are made from finest wool and cashmere.
Studio Menta produced a visual vocabulary that reflects these high quality and supreme craftmanship. The monogram blends the initials ‘R’ and ‘L’. It offers a classic and feminine touch. All branding materials are made of natural materials.
Menta’s work included the development of the monogram as well as a stationery system and diverse packaging materials. You can check out the sophisticated result below.
![Red Lychee brand identity by Menta. Red Lychee brand identity by Menta.](http://weandthecolor.com/wp-content/uploads/2015/08/1-Red-Lychee-brand-identity-by-Menta-600x405.jpg)
![Brand identity of Red Lychee, a polish clothing line. Brand identity of Red Lychee, a polish clothing line.](http://weandthecolor.com/wp-content/uploads/2015/08/2-Brand-identity-of-Red-Lychee-a-polish-clothing-line--600x405.jpg)
![Simple and clean business card design. Simple and clean business card design.](http://weandthecolor.com/wp-content/uploads/2015/08/3-Simple-and-clean-business-card-design-600x405.jpg)
![Printed collateral. Printed collateral.](http://weandthecolor.com/wp-content/uploads/2015/08/4-Printed-collateral-600x405.jpg)
![The stationery set. The stationery set.](http://weandthecolor.com/wp-content/uploads/2015/08/5-The-stationery-set-600x405.jpg)
![Envelope with seal. Envelope with seal.](http://weandthecolor.com/wp-content/uploads/2015/08/6-Envelope-with-seal-600x405.jpg)
![The hang tags of the clothing brand. The hang tags of the clothing brand.](http://weandthecolor.com/wp-content/uploads/2015/08/7-The-hang-tags-of-the-clothing-brand-600x405.jpg)
![Red Lychee packaging material designed by studio Menta. Red Lychee packaging material designed by studio Menta.](http://weandthecolor.com/wp-content/uploads/2015/08/8-Red-Lychee-packaging-material-designed-by-studio-Menta-600x405.jpg)
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