Brand identity design by Menta for Red Lychee, a Polish clothing line.
Today I want to show you another great identity design developed by Mexican branding and illustration studio, Menta. The Guadalajara, Mexico based studio was asked to create a brand identity for Red Lychee, a polish clothing line specializing in coats and winter apparel. Their high quality clothes are made from finest wool and cashmere.
Studio Menta produced a visual vocabulary that reflects these high quality and supreme craftmanship. The monogram blends the initials ‘R’ and ‘L’. It offers a classic and feminine touch. All branding materials are made of natural materials.
Menta’s work included the development of the monogram as well as a stationery system and diverse packaging materials. You can check out the sophisticated result below.
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