Creative Advertising.
A campaign by Grey Group Peru for Lenor fabric softener. If the wild animals come in touch with the softener, they become soft stuffed animals.
![Lenor Fabric Softener - Publicity Campaign Lenor Fabric Softener - Publicity Campaign](http://weandthecolor.com/wp-content/uploads/2012/05/Lenor-Fabric-Softener-Ad-Campaign-Bear.jpg)
![Lenor Fabric Softener - Publicity Campaign Lenor Fabric Softener - Publicity Campaign](http://weandthecolor.com/wp-content/uploads/2012/05/Lenor-Fabric-Softener-Ad-Campaign-Crocodile.jpg)
![Lenor Fabric Softener - Publicity Campaign Lenor Fabric Softener - Publicity Campaign](http://weandthecolor.com/wp-content/uploads/2012/05/Lenor-Fabric-Softener-Ad-Campaign-Gorilla.jpg)
source: blog.thaeger.com
A campaign by Grey Group Peru for Lenor fabric softener. If the wild animals come in touch with the softener, they become soft stuffed animals.
source: blog.thaeger.com