Ideame Logotype and Visual Identity.
Chris Bernay is a freelance photographer, graphic designer and founder of studio Workflock. The designer was hired to develop the logotype and entire visual identity for the recognized Latin American crowdsourcing website, ideame. The new identity got a contemporary, colorful and forward thinking look. Below you can see Chris Bernay’s meticulously logo development. In addition, he created several little graphics which are used as colorful pattern on the stationery set.