Swiss Ritual, a weekly visual and aural exploration of creating one album per week through the lens of Swiss minimalism.
Swiss Ritual is an ongoing graphic design project with the intention to explore the visual realm in its most minimal form by creating one alternative album cover per week through the lens of Swiss minimalism. You can follow this project here. Below you can see all the current graphics.
Get inspired and check out more work in our Graphic Design category.
Kudos for your homage to Swiss Design. My long career in graphic, environmental, and branding design has brought me full circle. Swiss design sparked my early career when popular culture was shaking off the excesses of the psychedelic 60s and 70s. I was instinctively drawn to the clarity and sense of order to be found in the Swiss design movement. Some call this style minimalist and reductive; I call it visual Zen. And, the Grid System that supposedly dominates the Swiss approach to layout is—to my eye—less about visual authoritarianism and more about a seductive embrace of the very human response to pattern recognition. Grids in the best of Swiss design emerge organically, more as suggestions for visual alignment that instinctively feel clean and modern. Beyond just a dry aesthetic theory informing the organization of space, Swiss design is a visual calling, a search for visual purity that is as playful as it is serene. It is an invitation to enter an arena of exquisite visual haiku—where what you don’t say is as important as what you do say. The Swiss design language has never left me; in fact, I seem to be reveling in its apparent renaissance.