Piece of Cake.
Art direction and identity design by Sorbet for Brisbane-based cake company Piece of Cake. The complete graphic design includes print, packaging, photography, and the website.
![Piece of Cake - Identity and Art Direction by Sorbet Piece of Cake - Identity and Art Direction by Sorbet](http://weandthecolor.com/wp-content/uploads/2013/02/Piece-of-Cake-Identity-and-Art-Direction-by-Sorbet.jpg)
![Piece of Cake - Identity and Art Direction by Sorbet Piece of Cake - Identity and Art Direction by Sorbet](http://weandthecolor.com/wp-content/uploads/2013/02/Piece-of-Cake-Identity-by-Sorbet.jpg)
![Piece of Cake - Identity and Art Direction by Sorbet Piece of Cake - Identity and Art Direction by Sorbet](http://weandthecolor.com/wp-content/uploads/2013/02/Piece-of-Cake-Website-Design-by-Sorbet.jpg)
Art direction and identity design by Sorbet for Brisbane-based cake company Piece of Cake. The complete graphic design includes print, packaging, photography, and the website.