A luxurious brand study created by Alexandre Pietra and David Massara for the city of Montreux in Switzerland.
The city is best known for its beautiful surroundings as well as luxurious lifestyle, thriving business life, and festivals. Alexandre Pietra and David Massara have focused on these aspects to create a visual experience that is more harmonious, modern, and more beautiful. Their branding concept is based on a luxurious look with colors inspired by hotels of Montreux. The brand study included the development of a logotype, some graphic style elements, and an extensive stationery set. Below you can see the sophisticated result of their brand study.