Bike Store Branding.
Dresden, Germany based design studio ATMO was commissioned to create the brand identity for Meißner Raeder, a bicycle store that offers customized bikes and high-quality tools, items, and stuff all around cycling. The design conveys a sense of precision and quality. Simplicity and the focus on the essentials are the relevant features of this brand identity.
![Meißner Raeder - Brand Identity by ATMO Designstudio Meißner Raeder - Brand Identity by ATMO Designstudio](http://weandthecolor.com/wp-content/uploads/2013/08/Meißner-Raeder-Brand-Identity-by-ATMO-Designstudio.jpg)
![Meißner Raeder - Branding by ATMO Designstudio Meißner Raeder - Branding by ATMO Designstudio](http://weandthecolor.com/wp-content/uploads/2013/08/Meißner-Raeder-Branding-by-ATMO-Designstudio.jpg)
![Meißner Raeder - Corporate Design by ATMO Designstudio Meißner Raeder - Corporate Design by ATMO Designstudio](http://weandthecolor.com/wp-content/uploads/2013/08/Meißner-Raeder-Corporate-Design-by-ATMO-Designstudio.jpg)
![Meißner Raeder - Corporate Identity by ATMO Designstudio Meißner Raeder - Corporate Identity by ATMO Designstudio](http://weandthecolor.com/wp-content/uploads/2013/08/Meißner-Raeder-Corporate-Identity-by-ATMO-Designstudio.jpg)
![Meißner Raeder - Logo Design by ATMO Designstudio Meißner Raeder - Logo Design by ATMO Designstudio](http://weandthecolor.com/wp-content/uploads/2013/08/Meißner-Raeder-Logo-Design-by-ATMO-Designstudio.jpg)