Flight To The Flats.
Back in 2012, pro surfer Chippa Wilson approached design studio Wedge & Lever to create a visual identity for a contest concept designed to progress the aerial side of surfing. For the debut of the event, Wedge & Lever developed a range of communication materials for print and digital, a packaging set, promotional items, and an advertising campaign.
![Flight To The Flats - Contest Identity by Wedge & Lever Flight To The Flats - Contest Identity by Wedge & Lever](http://weandthecolor.com/wp-content/uploads/2014/03/Flight-To-The-Flats-Contest-Identity-by-Wedge-Lever.jpg)
![Flight To The Flats - Contest Brand Identity by Wedge & Lever Flight To The Flats - Contest Brand Identity by Wedge & Lever](http://weandthecolor.com/wp-content/uploads/2014/03/Flight-To-The-Flats-Contest-Brand-Identity-by-Wedge-Lever.jpg)
![Flight To The Flats - Contest Brand Identity by Wedge & Lever Flight To The Flats - Contest Brand Identity by Wedge & Lever](http://weandthecolor.com/wp-content/uploads/2014/03/Flight-To-The-Flats-Contest-Visual-Identity-by-Wedge-Lever.jpg)
![Flight To The Flats - Design by Wedge & Lever Flight To The Flats - Design by Wedge & Lever](http://weandthecolor.com/wp-content/uploads/2014/03/Flight-To-The-Flats-Design-by-Wedge-Lever.jpg)
![Flight To The Flats - Screen Design by Wedge & Lever Flight To The Flats - Screen Design by Wedge & Lever](http://weandthecolor.com/wp-content/uploads/2014/03/Flight-To-The-Flats-Screen-Design-by-Wedge-Lever.jpg)