Book recommendation: The History of Graphic Design. Vol. 1 (1890–1959), a multilingual publication by TASCHEN
No matter if you want to learn more about the basics of graphic design or current trends, it’s also quite helpful to look into the past to understand the essentials as well as the early influences of today’s design. The History of Graphic Design vol. 1 is focusing on an early period ranging from 1890–1959. Written by Jens Müller and edited by Julius Wiedemann, the book is an in-depth history of graphic design in its early stages. It’s amazing to see what graphic designers from the end of the 19th and the beginning of the 20th century have achieved without today’s graphic design and photo editing software. Please read more below or click on the following link to purchase this outstanding publication.
This hardcover edition traces on 480 pages the evolution of graphic design from early poster designs to further developments into corporate identity, advertising, packaging, and editorial design. The book features over 2,500 seminal designs from around the globe in chronological order. In addition, author Jens Müller is giving us a closer look at the creative work of some of the iconic graphic designers from this era including Alphonse Mucha (chocolate advertisements), Edward Johnston (London Underground logo and typeface), El Lissitzky (constructivist graphics), Herbert Matter (photomontage travel posters from Switzerland), Saul Bass (animated opening titles), and A. M. Cassandre (art deco posters).
The first volume of The History of Graphic Design examines the foundations of what would influence so many creative fields such as branding, advertising, print, and even today’s web design.
Do not hesitate to find more literature in our recommended Books category. Our book reviews focus on publications for the creative industry. In addition, you can also find useful graphic stock items in our Templates category as well as some of the best typefaces in the popular Fonts category. WE AND THE COLOR is an online magazine for the international creative scene.
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