This is your ultimate guide on how to design your own professional font.

Typography is an art form that has evolved over centuries, shaping the way we communicate visually. Designing a font is like crafting a piece of art that bridges the gap between the written word and visual aesthetics. Whether you’re a seasoned designer or an aspiring typographer, creating your own font is a rewarding endeavor that allows you to leave your creative imprint on the world of design. In this comprehensive guide, we’ll take you through the step-by-step process of designing a font from scratch.

Step 1: Research and Conceptualization

Like any design project, creating a font begins with research and ideation. Start by exploring existing typefaces, studying their forms, structures, and characteristics. Understand the historical and cultural context of different type classifications (serif, sans-serif, script, etc.) to inform your design choices.

Conceptualize your font’s personality and purpose. Are you aiming for elegance, playfulness, minimalism, or something entirely unique? Define your font’s intended use—will it be suitable for body text, headings, or a specific niche application?

Step 2: Sketching and Initial Designs

With a clear concept in mind, begin sketching out rough ideas on paper or using design software. Experiment with letterforms, exploring various strokes, curves, and proportions. Remember, this phase is about generating a range of possibilities rather than finalizing every detail.

Focus on creating the core characters—letters that are representative of the overall style. Start with uppercase letters and then move to lowercase, numbers, and basic punctuation.

Step 3: Digitalization

Once you’ve refined your sketches, it’s time to move to digitalization. Choose a font design software like Glyphs, FontLab, or Adobe Illustrator to create vector-based letterforms. Import your scanned sketches or start from scratch.

In this phase, meticulously define anchor points, adjust curves, and ensure uniformity in stroke widths. Pay close attention to the optical adjustments required for characters to appear consistent and harmonious.

Step 4: Kerning and Spacing

Kerning involves adjusting the spacing between specific letter pairs to ensure a visually balanced and pleasing result. Use your design software’s kerning tools to fine-tune these adjustments. Consider both negative and positive space to avoid collisions and awkward gaps.

Additionally, work on overall character spacing (tracking) to maintain a consistent rhythm throughout the font.

Step 5: Refinement and Iteration

Font design is an iterative process. Take the time to print out samples or use digital tools to visualize how your font appears in various sizes and contexts. Analyze your work critically and identify areas for improvement. Iterate on your designs, adjusting curves, proportions, and details to enhance legibility and aesthetics.

Step 6: Special Characters and Alternates

To add uniqueness and versatility to your font, create special characters, ligatures, and alternative glyphs. These elements allow designers to infuse extra personality into their work. Explore ligatures (combined characters), stylistic alternates, and contextual alternates that activate when characters are connected.

Step 7: Testing and Proofing

Before finalizing your font, rigorous testing is essential. Generate sample texts and mockups to assess how your font performs across different mediums, sizes, and platforms. Check for any anomalies, inconsistencies, or readability issues.

Step 8: Finalization and Export

Once you’re satisfied with the results, it’s time to prepare your font for distribution. Export your font files in various formats such as TrueType (TTF) and OpenType (OTF). Include appropriate metadata, such as font name, designer information, and copyright details.

Step 9: Sharing and Feedback

Share your font with a select group of peers or designers for feedback. Constructive critique can provide fresh insights and help you refine your font even further.

Step 10: Documentation and Presentation

Create clear documentation that outlines your font’s design principles, character set, and intended use. Showcase your font through well-designed promotional materials, showcasing its versatility and features.


Designing a font is a labor of love that demands patience, attention to detail, and a deep understanding of typography. By following these steps, you’ll embark on a creative journey that culminates in a unique and expressive typeface. Remember, every font you design adds a new layer to the diverse world of typography, contributing to the visual language we use to communicate and express ourselves. So, unleash your creativity, embrace the challenges, and enjoy the rewarding process of creating your very own font.

If font design is too tedious for you, you will also find a fine selection of professional typefaces on WE AND THE COLOR.