A naughty logo design for the fried chicken brand “Dirty Bird”.
Artist and graphic designer Mark James created this “naughty” logo design for the fried chicken brand “Dirty Bird”.
The Cardiff, UK based diner serves fried chicken and that is actually what the logo shows, but there is a little more. The distinctive rooster was designed in the shape of a penis. This logo is definitely a striking eye catcher as well as a clearly ambiguous brand feature. Some customers were a bit irritated, who did not expect such a logo for a food brand. However, the logo is certainly not an innocent picture of a rooster, but it’s for sure a creative idea, which remains in memory. And it is definitely well designed by Mark James.
Below you can see the Dirty Bird logo as well as an additional pattern design and poster.



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