Coke Habit, an animated short documentary based on the true story of Mike, a teenager with an addiction to Coca-Cola.
The New York City based creative studio Dress Code is actually working with major brands producing animations and diverse film projects for commercial purposes. “Coke Habit” is a masterfully produced animated short documentary, they have been working on for more than two years. The film is telling the true story of a young teenager who finds himself with the unpleasant symptoms of an addiction caused by Coca-Cola. Mike spent two horrible weeks with unbearable migraines, dizziness, blind spots, and tunnel vision. The entire film was illustrated using a color palette of saturated reds and bright whites. In addition to the association with Coke, the color contrast conveys different conflicting emotions. Just check out the video below! For those who want to see more of Dress Code’s creative work, please visit their website.
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