A fresh new brand identity developed by M — N Associates for the traditional jewelry design company, Leman.

After one year of hard work, M — N Associates were thrilled to send over the sophisticated result of their latest rebranding project realized for Leman Jewelry—one of the leading brands in the Vietnamese jewelry market. To transfer Leman Jewelry’s exclusive service into the new brand identity, M — N Associates teamed up with an Italian production house to develop a whole new packaging system.

Some images of the project can be found below. For those who want to see more of the studio’s creative work, please visit their website or follow the studio on Behance.

Leman Jewelry rebranding by M — N Associates.
A selection of the new stationery as well as numerous branding materials.
Leman Jewelry rebranding by M — N Associates.
Crystal clear and elegant as a diamond.
Leman Jewelry rebranding by M — N Associates.
Some packaging materials.
Leman Jewelry rebranding by M — N Associates.
The new paper backs provide a modern and sophisticated look.
Leman Jewelry rebranding by M — N Associates.
Some packaging boxes.
Leman Jewelry rebranding by M — N Associates.
Two-sided business card.
Leman Jewelry rebranding by M — N Associates.
Leman Jewelry rebranding by M — N Associates.

All images © by M — N Associates. Discover other design projects in our Branding, Packaging, and Graphic Design categories. Furthermore, you can find useful design resources in our Templates section or high-quality typefaces in the Fonts category. WE AND THE COLOR is the online magazine for the international creative scene.

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