Ouch, a playful photographic portrait series on pain.
This photographic portrait series is a collaborative work between award-winning art director Gem Fletcher, photographer Kelvin Murray, and stylist Natasha Freeman. It’s a playful and funny photo series on pain. The pictures are mainly taken in a similar perspective and show different situations of pain or the moment just before it happens. These playful situations capture the moments in a funny way. The facial expression of the people shortly before the expected moment of pain looks very funny. In addition to all these funny situations, art director Gem Fletcher decided to use a colorful setting to represent the topic “pain” in a most playful way.
Gem Fletcher is a London, United Kingdom based senior art director who often collaborates with photographers from across the world. If you want to see more of his photographic projects, don’t hesitate and check out his portfolio on Behance.