A unique and witty campaign shot by Bára Prášilová for fashion designer Zuzana Kubíčková.
Prague, Czech Republic based photographer Bára Prášilová is best known for her conceptual photography. Some time ago I’ve featured a unique photo series shot by Bára Prášilová for the Hasselblad Masters Book. Today I want to show you her work for fashion designer Zuzana Kubíčková. In her distinctive, conceptual style, Bára Prášilová has produced a witty campaign. If you work for a designer who clearly stands out from the crowd, you have to develop a unique concept that reflects its individual style. And that’s exactly what Bára Prášilová did! Read more below the first image.
Fashion photography made different.
The whole campaign follows a uniform and surreal concept. The photographer used numerous elements to create a playful twist on usual fashion photography. With her unmistakable sense of absurdity, the Czech photographer has created a mixture of real and fictional representations. Just like most of her projects, this campaign bridges the gap between commissioned work and fine art. But see it for yourself! Full credits can be found at the end of the article. For those who want to see more, please visit her website.
Photography and concept: Bára Prášilová
Assistant Photographer: Ondřej Janů
Make up and hair styling: Eva Svobodová
Postproduction: Petra Vokjan
Models: Vanda Knapková and Barbora Vojířová