WTP Branding and Packaging.

Reynolds and Reyner, an internationally operating agency from Kiev, Ukraine developed this distinctive and colorful brand identity for Waldo Trommler Paints. The small Finnish company planned to enter the U.S. market. That’s why a striking new brand identity was needed. The primary objective was to create a packaging design that stands out from all the existing competitors of the market.

Waldo Trommler Paints’ complete brand identity reflects friendliness, quality and innovation. The combination of bright colors with a bold type and a simple graphic looks very memorable.

Waldo Trommler Paints - Brand Identity by Reynolds and Reyner

Waldo Trommler Paints – Brand Identity by Reynolds and Reyner

Waldo Trommler Paints - Branding by Reynolds and Reyner

Waldo Trommler Paints – Branding by Reynolds and Reyner

Waldo Trommler Paints - Package Design by Reynolds and Reyner

Waldo Trommler Paints – Package Design by Reynolds and Reyner

Waldo Trommler Paints - Packaging Design by Reynolds and Reyner

Waldo Trommler Paints – Packaging Design by Reynolds and Reyner

Waldo Trommler Paints - Stationery by Reynolds and Reyner

Waldo Trommler Paints – Stationery by Reynolds and Reyner

Waldo Trommler Paints - Packaging by Reynolds and Reyner

Waldo Trommler Paints – Packaging by Reynolds and Reyner

About the author, Dirk Petzold.

Dirk is the owner and founder of WE AND THE COLOR. With great experience working as a graphic designer, illustrator, and creative director, his aim ist to show creative ideas and outstanding design solutions developed by creative minds from around the globe and from different fields such as design, art, photography, architecture, filmmaking, etc...

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