Tiffany & Co. – T Train Experiential Installation Comes and Goes in Chelsea

Installation and experience created by Sid Lee to present the debut of the T collection from Tiffany Design Director, Francesca Amfitheatrof.

In order to present their new Tiffany T collection, renowned jeweler Tiffany & Co. invited the public to visit the Tiffany T Train, an experiential installation created by Sid Lee NYC. On Nov. 7 and 8, the installation was held in the Dia:Chelsea Gallery.

Sid Lee New York was commissioned to create the T Train, an experiential installation that combines uptown glamour with downtown chic. The Tiffany T collection from Design Director, Francesca Amfitheatrof is a symbol of modernity and an icon for a new era. Limited quantities of the T Square Bracelet were available for sale as was custom engraving on-site by one of Tiffany’s master engravers. Sid Lee teamed up with Fake Love, which helped manage the fabrication of the Tiffany T Train.

Jeweler Tiffany & Co. - The Tiffany T collection presented with an immersive experiential installation by Sid Lee NYC.
Jeweler Tiffany & Co. – The Tiffany T collection presented with an immersive experiential installation by Sid Lee NYC.
Tiffany & Co. T Train Experiential Installation Comes and Goes in Chelsea.
Tiffany & Co. T Train Experiential Installation Comes and Goes in Chelsea.
Finest jewelry crafts - micro-precise work.
Finest jewelry crafts – micro-precise work.