Art Festival Identity
Another great graphic design project by Taiwanese creative studio ANGLE Visual Integration. The guys developed the event identity for the 9th Annual SHU-TE Art Festival. “Hengshan Arts Festival & Music and Arts Festival” is an artistic activity of ShuTe University Art Center. It upholds the concepts of resource sharing, platform construction, joint strategy and Development to promote the artistic activities in Yanchao University Town. The contents can be divided into art performances, thematic lectures, community arts promotion activities, photo exhibition, photographic competitions and other projects. Its features are to combine unique development advantages of each unit in the university and take actions to get close to the art or promote art education.
The festival in 2013 inherits the original concept and takes ‘dynamics’ as the major axis. It extracts musical and theatrical performances as the image elements and blends the codes of music players, audio depiction and audio expansion into the main visual design of activity. Stacking on script, which is generated from the code design on the basis of the same concept, the neat and single design does not only make the overall visual view. It has a broader different performances styles, but also extends the visual impression in a variety of design products.