The Arcane – Brand Design.
The Singapore based creative studio Oddds was asked to develop this minimalist and modern brand identity for Reinold Lim. The new identity provides a blend of simple graphics and formality. Different geometric markings represent the designer’s ideologies of futurism. The printed collateral is mainly covered in black and white. In combination with its striking graphics, it conveys a mysterious and scientific air throughout the stationery.
About the author, Dirk Petzold.Dirk is the owner and founder of WE AND THE COLOR. With great experience working as a graphic designer, illustrator, and creative director, his aim ist to show creative ideas and outstanding design solutions developed by creative minds from around the globe and from different fields such as design, art, photography, architecture, filmmaking, etc...
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