Identity Concept for the International Game Days Essenby Dirk Petzold on Jul 25, 2012 • 12:48 1 Comment
Outstanding Identity Design.
For his Bachelor’s thesis Stefan Zimmermann developed a corporate design concept for the International Game Days Essen. The annual fair is the world’s largest trade event for board games. Target of the thesis was to design an identity concept with a distinctive hallmark, a uniform layout, and to create a concepts for Marketing campaigns. The appearance should fit to the topic ‘play’ and to the high standard of the fair.