Eatery Social Taqueria

Eatery Social Taqueria – restaurant identity by Swedish agency Lobby Design.

Lobby Design is a small agency based in Stockholm. Their creative team was commissioned to develop the funny restaurant identity for Eatery Social Taqueria, a new project by top chef Marcus Samuelssons. The taqueria is located in Malmö. Its playful concept draws inspiration from Malmö’s cultural diversity as well as the street life of New York City and classic American Tex-Mex joints.

Lobby Design created an identity concept based on bright colors and funny Mexican illustrations of stereotypical things. Their work included the logo design, the development of an overall branding concept, the creation of some restaurant murals as well as a packaging set and a responsive website. For more of their work, please visit: lobbydesign.se

Restaurant identity of Eatery Social Taqueria, a project by top chef Marcus Samuelssons.
Restaurant identity of Eatery Social Taqueria, a project by top chef Marcus Samuelssons.
Eatery Social Taqueria logo and restaurant identity by Lobby Design, a small design agency based in Stockholm.
Eatery Social Taqueria logo and restaurant identity by Lobby Design, a small design agency based in Stockholm.
Eatery Social Taqueria - takeaway.
Eatery Social Taqueria – takeaway.
Pattern with Mexican illustrations of stereotypical things.
Pattern with Mexican illustrations of stereotypical things.
Mexican restaurant mural.
Mexican restaurant mural.
Street artwork with skeleton.
Street artwork with skeleton.
Web design with responsive mobile version.
Web design with responsive mobile version.

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