Corporate Identity Design by Studio Face for Kinetica

Kinetica, a yellow corporate identity.

Design studio Face has created the corporate identity and website for Kinetica, an international industrial design bureau with headquarters in Monterrey, Mexico. They develop custom design solutions for a diverse range of clients. Kinetica is known for their expertise as well as the obsessive dedication to unusual architectural and design challenges.

Studio Face came up with a complete revision of Kinetica’s visual presentation. They changed their brand manifesto and all aspects of communication materials. The entire brand identity was redesigned from head to toe. In consultation with the customer, they decided to use a striking color combination of yellow and black together with clear swiss typography, and a simple layout concept based on modular grids. All communication materials provide a uniform brand experience as well as a touch of modernism and simple elegance.

Kinetica, a yellow visual identity created by studio Face
Kinetica, a yellow visual identity created by studio Face
Kinetica corporate identity design by studio Face
Kinetica corporate identity design by studio Face
The black company folder is based on a clean grid layout and subtle Swiss typography.
The black company folder is based on a clean grid layout and subtle Swiss typography.
Kinetica's yellow business cards.
Kinetica’s yellow business cards.
As all branding materials, also the business website uses a grid layout.
As all branding materials, also the business website uses a grid layout.