Boca Chica – Vintage Hotel Brand Design by Sociedad Anónimaby Dirk Petzold on Mar 14, 2013 • 14:15 No Comments
The design team of Sociedad Anónima was asked by the mexican hotelier group ‘Grupo Habita’ to create a redesign of the logo and some other identity materials for Hotel Boca Chica in Acapulco. Goal was to develop a logo and brand design inspired by Acapulco’s golden time of the 1950s and 1960s. The result is a stylish vintage look that conveys a new Boca Chica experience.
About the author, Dirk Petzold.Dirk is the owner and founder of WE AND THE COLOR. With great experience working as a graphic designer, illustrator, and creative director, his aim ist to show creative ideas and outstanding design solutions developed by creative minds from around the globe and from different fields such as design, art, photography, architecture, filmmaking, etc...
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