A welcoming coffee shop brand and interior design developed by studio Futura for Blend Station.
Blend Station is a unique coffee shop situated in the heart of Mexico City’s Condesa neighborhood. The creative team of studio Futura was tasked to create a comprehensive brand identity concept. After hours of brainstorming, they came up with a brand experience that pays attention to different facets such as the coffee’s origin, several roasting methods, typical drinking rituals, the ceramics where all different blends will be poured, how every meal should be presented, etc. Even a huge mural has been designed to represent Blend’s welcoming experience. The whole brand identity concept conveys the friendly essence of a place that embraces you with the smell of freshly brewed coffee in a friendly and cozy atmosphere. Several images of the Blend Station – coffee shop interior as well as different packaging and brand materials can be found below. The photos have been taken by Rodrigo Chapa. To see more of studio Futura’s creative work, please visit their website.